

# Event Details

- **Event Name**: Behind the Seams: The Red Dress
- **Event Start and End Date**: Fri, 24 Jul, 2026 at 06:00 pm – Fri, 24 Jul, 2026 at 08:00 pm
- **Event Description**: Witness the exclusive live installation of a globally celebrated artwork.
Be among the first to see The Red Dress at this intimate after-dark event, where British artist Kirstie Macleod and museum conservators dress and install this extraordinary artwork before your eyes. As the garment takes shape, Kirstie will share insights into the 14-year journey behind the project and the hundreds of stories stitched into every inch.

Created by 380 embroiderers across 51 countries, including a contribution by Brisbane’s Allthreads Embroidery community, The Red Dress is a powerful expression of identity, community and connection. Throughout the evening, you will have the opportunity to hear directly from the artist, ask questions and experience the remarkable craftsmanship of the work up close.

Part installation, part conversation, this special event offers a rare glimpse into one of the world’s most ambitious collaborative textile projects, revealing the stories, skill and global connections woven into every stitch.

_ 

Presented by Museum of Brisbane with support from Allthreads Embroidery, Queensland Women’s Historical Association, Queensland Embroidery Guild, National Council of Women Australia and private donors. Project supported by the Queensland Government.
The Red Dress project is supported by charities, social enterprises, and funding bodies, including the British Council Dubai, Arts Council England, and others. 

Photo: Kirstie Macleod with the Red Dress just after the garment was completed, 2023. Photo: Mark Pickthall.
- **Event URL**: https://allevents.in/brisbane/behind-the-seams-the-red-dress/200030426620230
- **Event Categories**: Art, Nonprofit
- **Interested Audience**: 
  - total_interested_count: 1

## Ticket Details


## Event venue details

- **city**: Brisbane
- **state**: QL
- **country**: Australia
- **location**: Level 3, Brisbane City Hall, King George Square, 64 Adelaide Street, Brisbane, QLD, Australia, Queensland 4000
- **lat**: -27.46897
- **long**: 153.0235
- **full address**: Level 3, Brisbane City Hall, King George Square, 64 Adelaide Street, Brisbane, QLD, Australia, Queensland 4000

## Event gallery

- **Alt text**: Behind the Seams: The Red Dress
  - **Image URL**: https://cdn-az.allevents.in/events8/banners/ab952f78438a1df9c48c13d5191179abb0682fb939074efa9ad0e677748fde20-rimg-w600-h400-dc181211-gmir?v=1784477308

## FAQs

- **Q**: When and where is Behind the Seams: The Red Dress being held?
  - **A:** Behind the Seams: The Red Dress takes place on Fri, 24 Jul, 2026 at 06:00 pm to Fri, 24 Jul, 2026 at 08:00 pm at Level 3, Brisbane City Hall, King George Square, 64 Adelaide Street, Brisbane, QLD, Australia, Queensland 4000.
- **Q**: Who is organizing Behind the Seams: The Red Dress?
  - **A:** Behind the Seams: The Red Dress is organized by Museum of Brisbane.
- **Q**: Who is this event for? Is it right for me?
  - **A:** Behind the Seams: The Red Dress is ideal for art lovers, trade professionals, collectors, and exhibition enthusiasts exploring the latest in their field. Whether you're a first-time attendee or a longtime enthusiast in Brisbane, this event is thoughtfully curated to deliver a standout experience worth every moment. If Behind the Seams: The Red Dress sounds like your kind of event, don't wait - spots fill up fast.

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