

# Event Details

- **Event Name**: 24 Hour Strava Challenge Presented by Altra
- **Event Start and End Date**: Sun, 28 Jun, 2026 at 12:00 am – Sun, 28 Jun, 2026 at 11:59 pm
- **Event Description**: Do you have what it takes to become the Millpond Loop Local Legend?

As part of Running Lab's 15th Birthday Bash, we're putting your endurance to the test with the 24 Hour Strava Challenge.

The winner will receive:
• Two VIP entries to the Diplo Run Club 5K in Chicago on October 3, 2026 (travel and lodging not included) 
• Two Altra Party Packs
• Ultimate bragging rights as the Millpond Loop Local Legend

The challenge is simple: complete the Millpond Loop segment as many times as possible in a 24-hour period.

? Official Segment Route:
https://www.strava.com/routes/3476749428989670418?utm_source=chatgpt.com

Challenge Window:
12:00 AM Sunday, June 28, 2026
through
11:59 PM Sunday, June 28, 2026

Rules:

1. All efforts must be completed on the official Millpond Loop Strava segment.

2. Participants may complete the segment as many times as they want during the challenge period.

3. The participant with the most recorded segment completions wins. Speed does not matter. Pace does not matter. Total completions are all that count.

4. Activities must be uploaded to Strava and set to Public visibility. Private activities cannot be verified and will not count.

5. Running and walking both count.

6. Activities must be recorded as a Run in Strava or on your GPS watch. Walking during a recorded run activity is allowed.

7. All efforts must follow the official route and direction shown on the segment map. Running the route backward, taking shortcuts, or leaving the designated route may prevent Strava from recognizing the effort.

8. Email a screenshot showing your total Millpond Loop segment completions to marketing@runninglabstore.com by 12:00 PM on Monday, June 29, 2026.

9. Follow all traffic laws, respect other trail users, and most importantly, have fun celebrating 15 years of Running Lab.

Ready to stack some loops?

Click here for a full line up of events: https://runninglabstore.com/pages/birthday-bash
- **Event URL**: https://allevents.in/brighton/24-hour-strava-challenge-presented-by-altra/200030191407555
- **Event Categories**: contests, trips-adventures, parties, entertainment
- **Interested Audience**: 
  - total_interested_count: 6

## Ticket Details


## Event venue details

- **city**: Brighton
- **state**: MI
- **country**: United States
- **location**: 409 W Main Street, Brighton, MI, United States, Michigan 48116
- **lat**: 42.52917
- **long**: -83.78425
- **full address**: 409 W Main Street, Brighton, MI, United States, Michigan 48116

## Event gallery

- **Alt text**: 24 Hour Strava Challenge Presented by Altra
  - **Image URL**: https://cdn-az.allevents.in/events9/banners/5ae4d4807cd3ef46a5a570a3ffc78f74c6422581f99da77143f23bdaa008a8ea-rimg-w1200-h629-dc050302-gmir?v=1782378467

## FAQs

- **Q**: When and where is 24 Hour Strava Challenge Presented by Altra being held?
  - **A:** 24 Hour Strava Challenge Presented by Altra takes place on Sun, 28 Jun, 2026 at 12:00 am to Sun, 28 Jun, 2026 at 11:59 pm at 409 W Main Street, Brighton, MI, United States, Michigan 48116.
- **Q**: Who is organizing 24 Hour Strava Challenge Presented by Altra?
  - **A:** 24 Hour Strava Challenge Presented by Altra is organized by Running Lab Brighton.
- **Q**: Who is this event for? Is it right for me?
  - **A:** 24 Hour Strava Challenge Presented by Altra is ideal for sports fans, athletes, fitness enthusiasts, and anyone who loves the thrill of live competitive action and the energy of a crowd. Whether you're a first-time attendee or a longtime enthusiast in Brighton, this event is thoughtfully curated to deliver a standout experience worth every moment. If 24 Hour Strava Challenge Presented by Altra sounds like your kind of event, don't wait - spots fill up fast.

## Structured Data (JSON-LD)

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        "startDate": "2026-06-28",
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