# Event Details - **Event Name**: WEAPN Ep 35 Biz Talk | The Art of Selling Without Hard Selling - **Event Start and End Date**: Tue, 29 Sep, 2026 at 06:30 pm – Tue, 29 Sep, 2026 at 08:30 pm (+02:00) - **Event Description**: Turning interest into aligned decisionsAbout this Event🇺🇸 OverviewSelling isn’t about pushing — it’s about creating the conditions for confident decisions.Many women entrepreneurs, freelancers, and professionals generate interest but struggle to move opportunities forward. Often, this isn’t about skill — it’s about clarity and alignment before a decision is made.In this interactive two-hour workshop, you’ll learn how to strengthen the foundations behind your offers and guide opportunities toward confident decisions — without pressure or aggressive tactics. The techniques covered areapplicable across B2B and B2C contexts, whether you are selling products or services.What you will learnIdentify the real outcomes your clients are seeking and align your offer to meaningful progress.Clarify who your work is truly for — and sharpen your positioning accordingly.Organize your message so your value is clear, credible, and differentiated.Understand how clients make decisions and structure key moments to move opportunities forward with confidence.Through hands-on exercises and peer reflection, you’ll build a simple, reusable strategic canvas and framework you can immediately apply to your existing opportunities.When clarity and alignment are strong, the decision becomes the natural next step.About the speakerValeria is an international business development and growth professional with experience expanding businesses across Europe, the Middle East, Asia, and the Americas, in both corporate and startup environments. She has built and managed global partner portfolios and now works in expanding complex markets in the laboratory automation field. She holds an Executive MBA in Digital Transformation. Venetian-born, Valeria was shaped by her years in London.In this Talk, she will bring a practical, structured approach to sales and market development, with a focus on long-term relationships and sustainable growth.Practical details:📍 AC Hotel by Marriott Brescia | Via Giulio Quinto Stefana, 3, 25126 Brescia (BS)🗓️ Tuesday, 29 September 2026 from 6:30 to 8:30pm (Check-in from 6pm)🍸 Dynamic Talk with aperitivo💶 An individual contribution of €15 in cash is requested to cover logistical costs and light aperitivo for networking.🗣️ Language: English (with live translation to Italian)-----------------------------------------------------------------------🇮🇹 PanoramicaVendere non significa insistere, ma creare le condizioni affinché si possano prendere decisioni con sicurezza.Molte imprenditrici, libere professioniste e donne in carriera suscitano interesse, ma faticano a concretizzare le opportunità. Spesso non è una questione di abilità, ma di chiarezza e allineamento prima che venga presa una decisione.In questo workshop interattivo di due ore imparerai come rafforzare le basi delle tue offerte e guidare le opportunità verso decisioni sicure, senza pressioni o tattiche aggressive. Le tecniche trattate sono applicabili sia in contesti B2B che B2C, indipendentemente dal fatto che vendiate prodotti o servizi.Cosa imparereteIdentificare i risultati reali che i vostri clienti stanno cercando e allineare la vostra offerta a progressi significativi.Chiarire a chi è realmente rivolto il vostro lavoro e affinare il vostro posizionamento di conseguenza.Organizzare il vostro messaggio in modo che il vostro valore sia chiaro, credibile e differenziato.Comprendere come i clienti prendono le decisioni e strutturare i momenti chiave per portare avanti le opportunità con sicurezza.Attraverso esercizi pratici e riflessioni, costruirai un modello strategico semplice e riutilizzabile che potrai applicare immediatamente alle tue opportunità esistenti.Quando la chiarezza e l'allineamento sono forti, la decisione diventa il passo successivo naturale.La relatriceValeria è una professionista specializzata nello sviluppo e nella crescita del business a livello internazionale, con esperienza nell’espansione di attività commerciali in Europa, Medio Oriente, Asia e nelle Americhe, sia in contesti aziendali che in startup. Ha creato e gestito portafogli di partner globali e attualmente si occupa dell’espansione in mercati complessi nel settore dell’automazione di laboratorio. Ha conseguito un Executive MBA in Trasformazione Digitale. Nata a Venezia, Valeria è stata influenzata dagli anni trascorsi a Londra.In questo intervento, presenterà un approccio pratico e strutturato alle vendite e allo sviluppo del mercato, con particolare attenzione alle relazioni a lungo termine e alla crescita sostenibile.Dettagli pratici:📍 AC Hotel by Marriott Brescia | Via Giulio Quinto Stefana, 3, 25126 Brescia (BS)🗓️ Martedì 29 settembre 2026 - ore 18:30 - 20:30 (con check-in dalle 18)🍸 Workshop interattivo + aperitivo💶 Ingresso: è richiesto un contributo individuale di 15€ in contanti per coprire i costi organizzativi e offire un piccolo aperitivo.🗣️ Lingua: Inglese (con possibilità di avere la traduzione in tempo reale in italiano)Con affetto,The WEAPN TeamWEAPN - A space to share, to learn, and to lift each other up------------------------------------------------------------------------------------------------------INFORMATIVA SULL’UTILIZZO DELLE IMMAGINI AI SENSI DEL REGOLAMENTO GENERALE SULLA PROTEZIONE DEI DATI (GDPR)Ai sensi del Regolamento (UE) 2016/679 (GDPR), informiamo i partecipanti all’evento che, con l’iscrizione e la partecipazione, essi accettano che durante l’evento possano essere realizzate fotografie e/o riprese video che potrebbero ritrarli.Le immagini raccolte potranno essere utilizzate dall’organizzatore e da terzi autorizzati per scopi commerciali e non commerciali, attraverso diversi mezzi di comunicazione, sia online che offline (inclusi, a titolo esemplificativo, siti web, social media, materiali promozionali, pubblicazioni e stampa), senza limiti di tempo e senza necessità di ulteriori consensi.Il trattamento delle immagini avverrà nel rispetto della normativa vigente sulla protezione dei dati personali. Qualora un partecipante non desideri essere ripreso o fotografato, è pregato di informare preventivamente l’organizzatore all’indirizzo email events@weapn.org. - **Event URL**: https://allevents.in/brescia/weapn-ep-35-biz-talk-the-art-of-selling-without-hard-selling/100001985995029595 - **Event Categories**: business, workshops, art - **Interested Audience**: - total_interested_count: 2 - **Event Highlights**: - Age Limit: All Ages - Door Time: 6:00 PM - Duration: 2 hours - Location: AC Hotel Brescia - Languages: English ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: USD ## Event venue details - **city**: Brescia - **state**: LO - **country**: Italy - **location**: AC Hotel Brescia - **lat**: 45.5372474 - **long**: 10.2030707 - **full address**: AC Hotel Brescia, 3 Via Giulio Quinto Stefana, Brescia, Italy ## Event gallery - **Alt text**: WEAPN Ep 35 Biz Talk | The Art of Selling Without Hard Selling - **Image URL**: https://cdn-az.allevents.in/events3/banners/3ce837b201c7663f90048e3dde99278e0c437c6720f8f963bf3d02a2df7c906c-rimg-w1200-h600-dc421721-gmir.jpg?v=1779000789 ## FAQs - **Q**: When and where is WEAPN Ep 35 Biz Talk | The Art of Selling Without Hard Selling being held? - **A:** WEAPN Ep 35 Biz Talk | The Art of Selling Without Hard Selling takes place on Tue, 29 Sep, 2026 at 06:30 pm to Tue, 29 Sep, 2026 at 08:30 pm at AC Hotel Brescia, 3 Via Giulio Quinto Stefana, Brescia, Italy. - **Q**: Who is organizing WEAPN Ep 35 Biz Talk | The Art of Selling Without Hard Selling? - **A:** WEAPN Ep 35 Biz Talk | The Art of Selling Without Hard Selling is organized by Women Entrepreneurs and Professionals Network (BS). - **Q**: Who is this event for? Is it right for me? - **A:** WEAPN Ep 35 Biz Talk | The Art of Selling Without Hard Selling is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Brescia, this event is thoughtfully curated to deliver a standout experience worth every moment. 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