4 hours
Hyatt Place Bayamón
Starting at USD 55
Wed, 06 Aug, 2025 at 08:00 am to 12:00 pm (GMT-04:00)
Hyatt Place Bayamón
Ramón Luis Rivera Avenue, Bayamón, Puerto Rico
In this session, Lopito Ileana & Howie's Chief Digital Officer, Josván Perez will break down the fundamentals of Artificial Intelligence and its growing impact on the tourism and marketing industries. Designed for non-technical professionals, the talk offers a practical introduction to AI, followed by an interactive live demo where the audience can “ask AI” in real time. Josván will also explore how AI is transforming SEO, digital marketing, and customer interactions through sales and voice automation.
In this session, Josván will break down the fundamentals of Artificial Intelligence and its growing impact on the tourism and marketing industries. Designed for non-technical professionals, the talk offers a practical introduction to AI, followed by an interactive live demo where the audience can “ask AI” in real time. Josván will also explore how AI is transforming SEO, digital marketing, and customer interactions through sales and voice automation. The session will close with an open Q&A if time allows it.
Agenda:
About Josván Pérez:
Josván Pérez is an award-winning digital strategist and innovator with 30 years of experience at the intersection of technology, marketing, and artificial intelligence. He helps businesses get started with AI, turning data into action and strategy into results.
He founded two of Puerto Rico’s most successful digital agencies and completed an executive program in Artificial Intelligence at MIT Sloan & MIT CSAIL, deepening his expertise in guiding organizations through AI-driven change.
A passionate traveler and photographer, Josván brings a unique lens to enhancing visitor experiences and shaping innovation strategies that resonate with today’s evolving tourism landscape.
Tickets for Sales & Voice Automation and SEO Trends can be booked here.
| Ticket type | Ticket price |
|---|---|
| HSMAI Members | 55 USD |
| Non-Members | 82 USD |
| Table of 5 - HSMAI Members | 215 USD |
| Table of 5 - Non-Members | 322 USD |
We have gathered all the information for you in one convenient spot, but please keep in mind that these are subject to change. We do our best to keep everything updated, but something might be out of sync. For the latest updates, always check the official event details by clicking the "Find Tickets" button.
