How to Tell Your Brand Story Without Breaking the Bank
A strong brand enables your customers to instantly recognise your product or service; it differentiates your product or service from your competitors while building loyalty amongst your customer base; it makes what you have to sell relevant to your target markets; it enables you to focus your marketing message
In this session you will:
Understand that a brand speaks louder than marketing alone ever will
Know the difference between branding and marketing and how to use both effectively for greater business success
Discover how brand differentiates a product or service from its competition while building loyalty amongst its customers
Understand how to create a strong visual identity for a business
Learn how to develop a strong personal brand
Speaker: Kathy Ennis
As a mentor, consultant and trainer Kathy helps people start and expand their business; embed growth-building systems and processes into their company through effective business planning; promote their organisation using brand and marketing methods to increase customer engagement; develop better business networking, public speaking and presentation skills; improve their communication and business relationship-building skills; build their confidence and self-esteem; and utilise their personal brand, the process of communicating through appearance and behaviour.
This is a practical session. All attendees should be aware that they will be expected to present to the group. There will be photography and video during the session.
All attendees should prepare a three-minute presentation on a topic of their choice
Attendee numbers are extremely limited so, if you book you will be expected to attend. The session will start at 10am (sharp) and finish at 12.30pm. Those arriving after 10am may not be admitted.
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