FREE Social Media Marketing Workshop from Facebook & Digital Promise in Howard County with Raymond V. Haysbert Sr., Center for Entrepreneurship of the Greater Baltimore Urban League
The Raymond V. Haysbert Sr., Center for Entrepreneurship at the Greater Baltimore Urban Leage is thrilled to partner with Digital Promise and Facebook to offer this FREE Social Media Marketing Workshop.
This workshop is free for everyone and open to the public. Whether you’re an entrepreneur, a young or seasoned professional, or a college student, or if you’re just curious about digital marketing, Facebook and Instagram, come join us!
In the workshop, students will learn the basics of social media marketing using Facebook and Instagram and have the opportunity to earn four micro-credentials (digital badges) that demonstrate the skills they have learned. Workshops are designed to be short, hands-on, and practical.
Students who plan on taking this workshop should expect to attend all day 9am-5pm with the goal of obtaining the micro-credentials.
Over the course of the workshop, students will develop a Facebook page and Instagram account for a local community organization or business of their choice (it can be your personal organization/business); use that page to create awareness, drive traffic, and/or attract customers; and create ad campaigns in support of that page or account.
The workshop is organized into four modules that take students through the skills they will need to do basic social media marketing for an organization or business. After each module, students can earn a micro-credential. Those four modules are:
Social Media Marketing Basics
Marketing with Facebook Pages
Marketing with Facebook Ads
Marketing with Instagram
Please note that attendees should be prepared to stay the full session.
Session will be held on Wednesday, March 20th. 9am to 5pm
Lunch breatk will be 12noon to 1pm - Attendees are free to bring, order-in, or leave site for lunch.