# Event Details

- **Event Name**: The Golden Thread: Building brands when the algorithm is listening
- **Event Start and End Date**: Wed, 07 Oct, 2026 at 05:30 pm – Wed, 07 Oct, 2026 at 08:00 pm (+13:00)
- **Event Description**: The algorithm is listening. Join Thompson Spencer, Tracksuit & Google to explore brand, AI, algorithms and how people discover brands.About this EventThe algorithm is listening. What is it hearing about your brand?Join Thompson Spencer, Tracksuit and Google for The Golden Thread: an evening exploring brand, AI, algorithms and the changing way people discover and choose brands.Over presentations, panel discussion, and audience Q&A, we’ll be getting stuck into:🧵 Why one, consistent idea across every touchpoint matters to both people and machines📈 Why brand matters more in the age of AI, not less🔎 How AI is changing discovery inside the platforms, and what marketers can do nowThen we’ll keep the conversation going over refreshments.The Golden Thread: Building brands when the algorithm is listening🗓 Wednesday 7 October, 5.30pm to 8pm📍 Thompson Spencer, Level 1, 3 Lorne Street, Auckland🎟 Complimentary, with limited spacesAgenda🕑: 05:30 PMDoors Open🕑: 06:00 PMNetworking🕑: 06:30 PMSpeakers from Thompson Spencer, Tracksuit & Google🕑: 07:00 PMPanel and Q&A🕑: 07:30 PM - 08:00 PMNetworking
- **Event URL**: https://allevents.in/auckland/the-golden-thread-building-brands-when-the-algorithm-is-listening/100002001154640399
- **Event Categories**: fitness, Business
- **Interested Audience**: 
  - total_interested_count: 1

## Ticket Details

- **Ticket Price Range**: min: 0, max: 0, currency: NZD

## Event venue details

- **city**: Auckland
- **state**: AU
- **country**: New Zealand
- **location**: level 1/3 Lorne Street
- **lat**: -36.8495508
- **long**: 174.7657162
- **full address**: level 1/3 Lorne Street, 3 Lorne Street, Auckland, New Zealand

## Event gallery

- **Alt text**: The Golden Thread: Building brands when the algorithm is listening
  - **Image URL**: https://cdn-az.allevents.in/events7/banners/c9803013c5641ca0901aca5a21a7b7204b00002e7164b963ff8e58fa496f317d-rimg-w1200-h600-dcf8f8f8-gmir.jpg?v=1789586945

## FAQs

- **Q**: When and where is The Golden Thread: Building brands when the algorithm is listening being held?
  - **A:** The Golden Thread: Building brands when the algorithm is listening takes place on Wed, 07 Oct, 2026 at 05:30 pm to Wed, 07 Oct, 2026 at 08:00 pm at level 1/3 Lorne Street, 3 Lorne Street, Auckland, New Zealand.
- **Q**: Who is organizing The Golden Thread: Building brands when the algorithm is listening?
  - **A:** The Golden Thread: Building brands when the algorithm is listening is organized by Thompson Spencer.

## Structured Data (JSON-LD)

```json
[
    {
        "@context": "https://schema.org",
        "@type": "Event",
        "name": "The Golden Thread: Building brands when the algorithm is listening",
        "image": "https://cdn-az.allevents.in/events7/banners/c9803013c5641ca0901aca5a21a7b7204b00002e7164b963ff8e58fa496f317d-rimg-w1200-h600-dcf8f8f8-gmir.jpg?v=1789586945",
        "startDate": "2026-10-07T17:30:00+13:00",
        "endDate": "2026-10-07T20:00:00+13:00",
        "url": "https://allevents.in/auckland/the-golden-thread-building-brands-when-the-algorithm-is-listening/100002001154640399",
        "eventStatus": "https://schema.org/EventScheduled",
        "location": {
            "@type": "Place",
            "name": "level 1/3 Lorne Street",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "3 Lorne Street",
                "postalCode": "1010",
                "addressLocality": "Auckland",
                "addressRegion": "AU",
                "addressCountry": "NZ"
            },
            "geo": {
                "@type": "GeoCoordinates",
                "latitude": "-36.8495508",
                "longitude": "174.7657162"
            }
        },
        "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
        "description": "The algorithm is listening. Join Thompson Spencer, Tracksuit & Google to explore brand, AI, algorithms and how people discover brands.",
        "offers": [
            {
                "@type": "AggregateOffer",
                "availability": "https://schema.org/InStock",
                "priceCurrency": "NZD",
                "availabilityStarts": "2026-09-16",
                "availabilityEnds": "2026-10-07T20:00:00+13:00",
                "validFrom": "2026-09-16",
                "lowPrice": "0.00",
                "highPrice": "0.00",
                "price": "0.00",
                "url": "https://allevents.in/auckland/the-golden-thread-building-brands-when-the-algorithm-is-listening/100002001154640399"
            },
            {
                "@type": "Offer",
                "availability": "https://schema.org/InStock",
                "priceCurrency": "NZD",
                "availabilityStarts": "2026-09-16",
                "availabilityEnds": "",
                "validFrom": "2026-09-16",
                "url": "https://allevents.in/auckland/the-golden-thread-building-brands-when-the-algorithm-is-listening/100002001154640399",
                "price": 0,
                "name": "Complimentary Admission"
            }
        ],
        "organizer": [
            {
                "@type": "Organization",
                "name": "Thompson Spencer",
                "url": "https://allevents.in/org/thompson-spencer/27792003",
                "description": "We are a full-funnel, full-noise creative and media agency, built to help business dominate, not just participate. With a cross-functional team of modern agency experts we deliver sharp strategy, canny creative and media solutions that drive real results in the channels where people live.Thompson Spencer is a truly modern advertising agency with expert capability across the full marketing funnel.Our expertise spans everything from bold creative to media buying and social to specialist audiences. This allows us to find the best solution for you, not the best outcome for us.Marketing changes fast. We make sure you stay ahead. Our team of AI futurists, creative disruptors, and media maestros craft full-funnel strategies that don’t just work - they win."
            }
        ]
    }
]
```