# Event Details

- **Event Name**: 72andSunny presents: THE OPTIMISM PROJECT
- **Event Start and End Date**: Thu, 30 Apr, 2026 at 06:00 pm – Thu, 30 Apr, 2026 at 09:00 pm (+02:00)
- **Event Description**: Join us at 72andSunny Amsterdam on the 30th of April for the launch of The Optimism Project.About this EventThe loneliness epidemic is real. The housing crisis rages on. AI is taking our jobs. Not to mention the global wars. But amid the chaos, optimism is alive and fighting.We're 72andSunny: a creative agency founded on the value of optimism. After traveling across 7 countries and logging 54 hours of raw conversation, we’ve found that optimism isn’t dead, it’s just changed its look. It’s manifesting through joyful acts of micro-resistance, compulsive creation, and "happy little pessimists".On April 30th our Executive Strategy Director, Armando Potter, will present the key findings from our pan-European research, followed by a panel discussion on how brands can harness this zeitgeist to fuel growth.Agenda:6:00 PM – Doors open + welcome drinks6:45 PM – The Optimism Project presentation by Armando Potter7:15 PM – Panel discussion & Q&A (speakers tba)7:45 PM – Networking & drinks9:00 PM – Doors closeReserve your seat and join us at 72andSunny for an evening dissecting the resilience of the European spirit.
- **Event URL**: https://allevents.in/amsterdam/72andsunny-presents-the-optimism-project/100001987136449613
- **Event Categories**: Business
- **Interested Audience**: 
  - total_interested_count: 0

## Ticket Details

- **Ticket Price Range**: min: 0, max: 0, currency: GBP

## Event venue details

- **city**: Amsterdam
- **state**: NH
- **country**: Netherlands
- **location**: 72andSunny
- **lat**: 52.37793370000001
- **long**: 4.8817701
- **full address**: 72andSunny, 187 Westerstraat, Amsterdam, Netherlands

## Event gallery

- **Alt text**: 72andSunny presents: THE OPTIMISM PROJECT
  - **Image URL**: https://cdn-az.allevents.in/events1/banners/168478f63c3e7e79bc656838eb6db5cab10eb3b64e81c4124901dd355f5b10c5-rimg-w1200-h600-dcdbdad8-gmir.jpg?v=1776152862

## FAQs

- **Q**: When and where is 72andSunny presents: THE OPTIMISM PROJECT being held?
  - **A:** 72andSunny presents: THE OPTIMISM PROJECT takes place on Thu, 30 Apr, 2026 at 06:00 pm to Thu, 30 Apr, 2026 at 09:00 pm at 72andSunny, 187 Westerstraat, Amsterdam, Netherlands.
- **Q**: Who is organizing 72andSunny presents: THE OPTIMISM PROJECT?
  - **A:** 72andSunny presents: THE OPTIMISM PROJECT is organized by 72andSunny Amsterdam.

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