# Event Details

- **Event Name**: AI Tools for Digital Content Design
- **Event Start and End Date**: Sun, 26 Apr, 2026 at 09:00 am – Thu, 30 Apr, 2026 at 12:00 pm (+03:00)
- **Event Description**: Get ready to level up your digital design game with the latest AI tools and techniques!About this EventIn a rapidly shifting media landscape, professionals and organizations must stay ahead by leveraging Artificial Intelligence to create impactful digital media content at scale. This hands-on, introductory-level masterclass provides a crash course in the latest AI tools and techniques for text, image, animation, video, music, and voice generation.Participants will discover how cutting-edge solutions like MidJourney, Runway, ElevenLabs, and Udio and a selection of state-of-the art AI tools for creative production can streamline their creative processes—unlocking new levels of speed, quality, and cost-efficiency. Drawing on Dr. Striker’s extensive teaching experience (including NU-Q’s undergraduate Digital Media Design sequence), the course highlights best practices for prompt engineering, iterative prototyping, and ethical considerations in AI-assisted production. By week’s end, participants will have developed, refined, and presented an original AI-driven digital media project, ready for real-world application in marketing, communications, entertainment, or personal creative endeavors.Who should enroll?This masterclass is ideal for:Corporate and Public Sector Communication Professionals seeking AI-powered content strategies.Marketing & Branding Teams looking to generate engaging multimedia assets on tight timelines.Entrepreneurs & Small Business Owners eager to produce high-quality, low-cost digital media campaigns.Creative Enthusiasts & Beginners exploring AI tools to spark new levels of innovation.No prior knowledge of AI, production software, or programming is required.Key Learning OutcomesHands-On Proficiency: Gain practical skills in AI-driven content creation (images, animation, music, and voice).Prompt Engineering: Understand how to craft clear, powerful prompts for superior generative results.Creative Workflow: Learn how to combine multiple AI tools into a streamlined production pipeline.Ethical & Technical Insights: Grasp the ethical considerations and technical fundamentals underlying AI media creation.Real-World Deliverables: Imagine and complete a final AI-based media project aligned with your personal or organizational goals.Course Structure and Daily BreakdownFormat: Interactive seminars + workshop-style labs each day.9:00 –11:00 a.m. Live demos, interactive lectures, and guided practice.11:00 – 12:00 p.m. Open studio lab time for hands-on project work, with one-on-one coaching, feedback, and creative critique.Day 1 (Foundations and Ideation) April 26, 2026Overview of AI in creative production: Key trends and capabilitiesIntroduction to prompt engineering principlesEthical considerations in generative AIHands-on with MidJourney for image generationDay 2 (Animation and Video) April 27, 2026Exploring Runway’s AI video editing and animation featuresIntegrating text-to-image workflows into short video segmentsOpen lab challenge: Animate a short concept sequenceDay 3 (Voice and Audio) April 28, 2026AI-generated voice acting with ElevenLabsIntroduction to AI music composition using UdioMixing voice and music in simple video editing softwareOpen lab challenge: Synthesize an audio-rich micro-storyDay 4 (Refinement and Advanced Techniques) April 29, 2026Deepening proficiency in selected AI toolsStrategies for maintaining brand consistency, style guidesExploration of advanced or emerging AI platforms (e.g. 3D)Iterative feedback sessions on individual/team projectsDay 5 (Final Production and Showcase) April 30, 2026Finalizing the AI-driven media projectPresentation and critique of group or individual deliverablesDiscussion of next steps, trends, and continuous learningSoftware Requirements & SetupMidJourney (subscription approx. $10/month)Runway ML (create a free account)ElevenLabs (AI-generated voice)Udio (AI music generation)A modern computer with webcam, mic, reliable internet, and a preferred video editing software (e.g., Adobe Premiere Pro, DaVinci Resolve, or iMovie).We offer pre-course support to help participants create accounts and install the necessary tools, helping make sure everyone starts Day 1 ready to experiment.Benefits and OutcomesUpon successful completion, participants will:Confidently leverage AI for producing professional-quality digital media assets.Develop repeatable workflows to generate cost-effective, on-demand creative content.Stay current on emerging AI developments and best practices for ethical, responsible use.Take away a portfolio-ready final project that demonstrates real-world AI application.Course FeeThe course fee is $1,400 USD (QAR 5,096.00) per participant. The fee includes hospitality service. Participation requires payment in full via Eventbrite at the time of registration. Alternatively, payment can be made at the NU-Q bookstore. Please contact amadou@northwestern.edu to arrange for the payment at the NU-Q bookstore.Refunds are provided on the following basis:100% refund or postponement if cancelled/notified 28 days prior to course commencement.75% refund or postponement if cancelled/notified 14 days prior to course commencement.50% refund if cancelled 7 days prior to course commencement.25% refund if cancelled 48 hours prior to course commencement.0% refund if cancelled less than 48 prior to course commencement or no show.Participants who cancel enrolment can choose to transfer the paid fee to a future masterclass rather than receive a refund. Should the course fees differ, participants will receive a refund on the difference or make an additional ‘top-up’ payment.A 15% discount is offered for Qatar Foundation and university employees in Education City, as well as EC alumni. Northwestern Qatar Executive Education requires participants to attend 90% of the course to get a certificate of participation/completion.
- **Event URL**: https://allevents.in/al-rayyan/ai-tools-for-digital-content-design/100001976712048950
- **Event Categories**: workshops, art, business, contests, fine-arts, theatre, artificial-intelligence, it
- **Interested Audience**: 
  - total_interested_count: 3

## Ticket Details

- **Ticket Price Range**: min: 1400, max: 1400, currency: USD

## Event venue details

- **city**: Al Rayyan
- **state**: RA
- **country**: Qatar
- **location**: Northwestern University in Qatar - Auditorium
- **lat**: 25.3141308
- **long**: 51.4415255
- **full address**: Northwestern University in Qatar - Auditorium, Black Box, Al Rayyan, Qatar

## Event gallery

- **Alt text**: AI Tools for Digital Content Design
  - **Image URL**: https://dyn-image.allevents.in/generate-image?v=4&title=AI+Tools+for+Digital+Content+Design&date=Sun%2C+26+Apr%2C+2026+at+09%3A00+am&bg=1

## FAQs

- **Q**: When and where is AI Tools for Digital Content Design being held?
  - **A:** AI Tools for Digital Content Design takes place on Sun, 26 Apr, 2026 at 09:00 am to Thu, 30 Apr, 2026 at 12:00 pm at Northwestern University in Qatar - Auditorium, Black Box, Al Rayyan, Qatar.
- **Q**: How much do tickets cost for AI Tools for Digital Content Design?
  - **A:** Tickets for AI Tools for Digital Content Design are priced at USD 1,400 per person. Here's a full breakdown of available ticket types:Ticket TypePriceAvailabilityGeneral AdmissionUSD 1,400Available
- **Q**: Who is organizing AI Tools for Digital Content Design?
  - **A:** AI Tools for Digital Content Design is organized by Northwestern University in Qatar.
- **Q**: Who is this event for? Is it right for me?
  - **A:** AI Tools for Digital Content Design is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Al Rayyan, this event is thoughtfully curated to deliver a standout experience worth every moment. If AI Tools for Digital Content Design sounds like your kind of event, don't wait - spots fill up fast.

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