# Event Details

- **Event Name**: DRIFF Myth to Market: The Future of Movie Making Summit (FREE event)
- **Event Start and End Date**: Fri, 23 Oct, 2026 at 09:00 am – Fri, 23 Oct, 2026 at 04:00 pm (-04:00)
- **Event Description**: Explore AI, virtual production and media business models, and connect with film leaders and innovators at DRIFF's Myth to Market Summit!About this EventMyth2Market: The Future of Movie Making SummitThe Durham Region International Film Festival (DRIFF), in partnership with Film Durham (Invest Durham), presents Myth2Market: The Future of Movie Making Summit, an all-day event navigating the rapid evolution of film and television production. This summit gathers industry leaders, creators, innovators, educators, and entrepreneurs to bridge the gap between creative vision and modern market realities.Attendees will experience a dynamic lineup of keynote presentations, fireside chats, expert panel discussions, and technology demonstrations. Programming spans critical industry shifts, including new entertainment business models, AI’s impact on narrative and production workflows, virtual production, visual effects, sustainable filmmaking practices, and strategies for expanding local production and investment within Durham Region.Throughout the day, participants can gain actionable insights into audience growth, revenue generation, and emerging tools shaping the creator economy.The summit's featured speakers bring decades of pioneering experience across animation, visual effects, and directing:Michael Hirsh, co-founder of Nelvana and legendary animation producer behind iconic global series such as The Care Bears, Babar, and The Adventures of Tintin.Bob Munroe, award-winning visual effects producer, educator, inventor, and co-founder of C.O.R.E. Digital Pictures, whose technology innovations span over one hundred screen productions.Sergio Navaretta, internationally acclaimed director, executive producer, and co-founder of S.N.A.P. Films, known for award-winning, character-driven narrative cinema.Whether you are looking to expand your network, master cutting-edge tools, or adapt your business for the future of screen media, the Myth to Market Summit offers direct access to the ideas and leaders driving the industry forward. Additional speakers and schedule announcements will follow in the coming months. Refreshments will be provided.  https://cdn-az.allevents.in/events7/banners/8cfd3880-c4eb-11f1-ba03-b7505d4e7d42-rimg-w1200-h88-dcf8f8f8-gmir.jpg
- **Event URL**: https://allevents.in/ajax/driff-myth-to-market-the-future-of-movie-making-summit-free-event/100001998830571045
- **Event Categories**: business, entertainment, sports, festivals, workshops, it, trips-adventures, storytelling
- **Interested Audience**: 
  - total_interested_count: 0
- **Event Highlights**: 
  - Doors Open At: 8:30 AM
  - Duration: 7 hours
  - Location: St. Francis Centre for Community, Arts and Culture
  - Languages: English

## Ticket Details

- **Ticket Price Range**: min: 0, max: 0, currency: CAD

## Event venue details

- **city**: Ajax
- **state**: ON
- **country**: Canada
- **location**: St. Francis Centre for Community, Arts and Culture
- **lat**: 43.8515641
- **long**: -79.0544934
- **full address**: St. Francis Centre for Community, Arts and Culture, 78 Church Street South, Ajax, Canada

## Event gallery

- **Alt text**: DRIFF Myth to Market: The Future of Movie Making Summit (FREE event)
  - **Image URL**: https://cdn-az.allevents.in/events3/banners/46aa77b18e17b4081181551119e7d1d3a94ed6842eb8e2c0d043a9f55585147a-rimg-w1187-h555-dc282828-gmir.jpg?v=1789494305

## FAQs

- **Q**: When and where is DRIFF Myth to Market: The Future of Movie Making Summit (FREE event) being held?
  - **A:** DRIFF Myth to Market: The Future of Movie Making Summit (FREE event) takes place on Fri, 23 Oct, 2026 at 09:00 am to Fri, 23 Oct, 2026 at 04:00 pm at St. Francis Centre for Community, Arts and Culture, 78 Church Street South, Ajax, Canada.
- **Q**: Who is organizing DRIFF Myth to Market: The Future of Movie Making Summit (FREE event)?
  - **A:** DRIFF Myth to Market: The Future of Movie Making Summit (FREE event) is organized by Durham Region International Film Festival.
- **Q**: Who is this event for? Is it right for me?
  - **A:** DRIFF Myth to Market: The Future of Movie Making Summit (FREE event) is ideal for professionals, entrepreneurs, startup founders, and networking enthusiasts eager to grow their connections. Whether you're a first-time attendee or a longtime enthusiast in Ajax, this event is thoughtfully curated to deliver a standout experience worth every moment. If DRIFF Myth to Market: The Future of Movie Making Summit (FREE event) sounds like your kind of event, don't wait - spots fill up fast.

## Structured Data (JSON-LD)

```json
[
    {
        "@context": "https://schema.org",
        "@type": "Event",
        "name": "DRIFF Myth to Market: The Future of Movie Making Summit (FREE event)",
        "image": "https://cdn-az.allevents.in/events3/banners/46aa77b18e17b4081181551119e7d1d3a94ed6842eb8e2c0d043a9f55585147a-rimg-w1187-h555-dc282828-gmir.jpg?v=1789494305",
        "startDate": "2026-10-23T09:00:00-04:00",
        "endDate": "2026-10-23T16:00:00-04:00",
        "url": "https://allevents.in/ajax/driff-myth-to-market-the-future-of-movie-making-summit-free-event/100001998830571045",
        "eventStatus": "https://schema.org/EventScheduled",
        "location": {
            "@type": "Place",
            "name": "St. Francis Centre for Community, Arts and Culture",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "78 Church Street South",
                "postalCode": "L1S 6B3",
                "addressLocality": "Ajax",
                "addressRegion": "ON",
                "addressCountry": "CA"
            },
            "geo": {
                "@type": "GeoCoordinates",
                "latitude": "43.8515641",
                "longitude": "-79.0544934"
            }
        },
        "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
        "description": "Explore AI, virtual production and media business models, and connect with film leaders and innovators at DRIFF's Myth to Market Summit!",
        "offers": [
            {
                "@type": "AggregateOffer",
                "availability": "https://schema.org/InStock",
                "priceCurrency": "CAD",
                "availabilityStarts": "2026-09-15",
                "availabilityEnds": "2026-10-23T16:00:00-04:00",
                "validFrom": "2026-09-15",
                "lowPrice": "0.00",
                "highPrice": "0.00",
                "price": "0.00",
                "url": "https://allevents.in/ajax/driff-myth-to-market-the-future-of-movie-making-summit-free-event/100001998830571045"
            },
            {
                "@type": "Offer",
                "availability": "https://schema.org/InStock",
                "priceCurrency": "CAD",
                "availabilityStarts": "2026-09-15",
                "availabilityEnds": "",
                "validFrom": "2026-09-15",
                "url": "https://allevents.in/ajax/driff-myth-to-market-the-future-of-movie-making-summit-free-event/100001998830571045",
                "price": 0,
                "name": "The Future of Movie Making Summit"
            }
        ],
        "organizer": [
            {
                "@type": "Organization",
                "name": "Durham Region International Film Festival",
                "url": "https://allevents.in/org/durham-region-international-film-festival/24679540"
            }
        ]
    }
]
```